StandPoint

Merriam-Webster defines StandPoint as “a position from which objects or principles are viewed and according to which they are compared and judged.”

Public Affairs

What do you think of when you hear public relations?

Damage control? Copy-editing and press releases? Reaction to crisis? Our firm is here to help you engage with stakeholders so you are prepared.

  • Negative review? Drown it out with resounding accolades from others.

  • Management misstep? Develop a plan to make it right.

  • Sub-optimal launch of a project? Implement the right solutions and tactics to achieve results.

  • Scrambling to keep up? Put proven systems and vetted protocols in place.

  • Reputation tarnished? Take a hard look at why and update your understanding of the implications.

  • Stumbling with messaging? Train key members of public facing staff with talking points

While we offer crisis management, we prefer crisis planning and mitigation. Better yet, invest in visual storytelling and strategic services. Our alternative analysis and proven approach to public engagement will provide a lasting impact on your organization and the communities you serve.

Press releases are one of many services we offer, but we understand they have to be part of a broader campaign.

StandPoint Public Affairs

We are StandPoint Public Affairs because we are oriented towards the consideration of how your organization’s efforts impact the public. While PR firms tell audiences how to think, feel, or act, we show groups in the private and public sector how to communicate their vision, influence decision makers, and build relationships with key stakeholders.

Typical PR firms help shape public opinions, awareness, and perceptions. Our team recognizes the importance of messaging, branding, and media relations.

Beyond look and feel, we consider social and political undercurrents that make all the difference. We take a historic overview of past successes and failures but do not assume that they determine a client’s public policy or business goals.

Below you can see that over the past five years, there has been a steady decline of searches for “Public Affairs” and “Public Relations”. More interesting is the location, and popularity and related queries.This is likely because of the democratization of the internet. Simple website builders like Squarespace and WordPress as well as social platforms like Twitter, Facebook, Instagram, and LinkedIn have changed the game.

However, this highlights the important of strategic services like ours to help you reach the audiences you seek and make the impact you envision.

Want to learn more? Let’s schedule a call with the team.

Click HERE to contact us or select a time HERE on our calendar.

Related queries on Google Trends for public relations, public affairs - United States, Past 5 years:

Our Mission

To be strategic, trusted communications partners, helping decision-makers operating in dynamic environments think critically, communicate creatively, and mitigate challenges—all in service of client success, social progress and sustainable democracy.

Our Key Qualities

We are collaborative leaders who work well with others.

We are creative communicators who blend traditional and emerging tools to engage audiences.

We are strategic leaders who can grasp the subtleties of your environment and act constructively to best achieve your purpose.

Our Key Assets

We have deep experience with large, complex projects and diverse skills in strategic communications, economic development, information analysis, national security and law.

We have broad insight into our communities and the aptitude to uncover and overcome dominant-mindset biases.

We have a record of success with the press and the community, representing public and private entities with multiple stakeholders and multifaceted issues.